UGC BRIEF GENERATOR
UGC brief generator: turn a product into a ready-to-shoot brief
Describe what you sell. You get a full UGC brief, a scene-by-scene video script with a 0–3 second hook, the technical requirements, and a description of the creator you should go and recruit.
What you get
Four things, written for your product
Not a template with your product name pasted in. Every brief is written from the description you give.
1. UGC brief
The campaign objective, who it speaks to, the tone, the key messages, what every video must include, and what creators should avoid saying.
2. Video script
A hook written to land in the first three seconds, scenes with timecodes and camera shots, the words to say out loud, and the call to action.
3. Technical requirements
Format, orientation, duration, resolution, audio and lighting notes, and what the creator has to deliver back to you.
4. Creator profile to recruit
The type of creator to look for: archetype, niche, account size, the signals of a good fit, where to search, and how to open the conversation.
The creator profile describes who to go and recruit. We do not publish a directory of creator profiles, so the brief never hands you names or handles — it tells you what to look for and where to look.