UGC/marketplace
Brief generator How it works
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Generate a brief

By format: UGC video editing

UGC video editing brief: turn footage into scroll-stopping ads

Raw UGC is only half the job; the edit is what makes it convert. UGCMarketplace writes the edit brief: the hook to lead with, the pacing, the captions, and the on-screen text, so the editor you hire knows exactly what to cut.

Describe your product and the raw footage you have, and the generator returns a scene-by-scene edit spec plus alternative hook options to test. You take that spec to an editor you hire yourself; we do not edit video ourselves. The first brief is free, no account needed.

Generate a brief Try the casting slate ↓

written brief, AI-labelled, you hire the creator

The Casting Slate
Live preview
Brief
Platform
Creator personas to recruit
Building creator personas for your brief...
Script preview
Select a persona to preview the script the generator writes

Creator persona

First 3 seconds

On-screen text

Yours to use commercially

Format
Includes
Hook, scenes, CTA
Brief and script, written for you

We write the brief and the script. You hire the creator yourself.

Generate a brief
DTC brands Ecommerce Agencies Amazon sellers

Brief in a minute

First one free

Why it works

What you get with UGC video editing

01

Ad-ready edit spec

The brief lays out the hook, captions, and pacing an editor needs to turn raw footage into a converting ad.

02

Built around your footage

Describe the raw clips you already have and get a cut list built for them.

03

Yours to hand off

The edit brief and script are yours the moment they generate, ready for the editor you hire.

What it covers

The brief, the hook, and the shot-by-shot script

UGCMarketplace turns a product description into a written brief and video script you can hand to a creator you hire. It writes the words; you hire the creator.

  • Get an edit spec: hooks, captions, pacing
  • Get alternative hooks and on-screen text to test
  • Write a spec for a shoot-plus-edit brief, or edit-only
  • Get a technical spec for aspect ratios and cut lengths
  • Download clean, no-watermark briefs on Pro
Get started
SAMPLE BRIEF Example output
Brief
UGC video editing
Creator to recruit
Persona + where to find them
Format
Vertical 9:16, 0:30
Script
Hook, timed scenes, CTA
Delivered in
About a minute

What you get

An example of the written brief and script the generator produces. You take it to a creator you hire yourself.

Why UGCMarketplace

Written, specific, and ready to hand over

Not a blank document, not a vague one-line brief, not a slow agency round trip. The brief and the script, written in about a minute.

The persona to recruit

The archetype, niche, account signals, search terms and outreach angle for the creator to look for. Finding and hiring them is your job, not ours.

Briefs you own

The briefs and scripts you generate are yours to use commercially. We claim no ownership and we do not resell your inputs.

Written for the platform

Pick TikTok, Reels, Shorts or Meta and the script, length and technical specs are written for that format.

Good questions

Questions about UGC video editing

Yes. Describe the raw clips you have and the generator writes an edit-only spec: the hook, captions, and pacing to hand to an editor. You take that spec to an editor you hire yourself.
No. UGCMarketplace writes the edit brief and script; the actual cutting is done by an editor you hire. What you own the moment it generates is the written spec, not a finished video file.
Read the full FAQ →

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Product video ads

Get the hook-driven brief and script behind product video ads that convert.

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See every use case See pricing

Get the brief written, free.

Describe your product and get the brief, the hook, the scene-by-scene script and the creator persona to recruit. First one needs no account.

Generate a free brief See pricing

written brief, AI-labelled, you hire the creator

Generate a brief